Melius Research Upgrades McDonald's (NYSE:MCD) to Strong Sell

Melius Research downgraded McDonald's (NYSE:MCD) to a "strong sell" rating, leading to a mixed analyst consensus despite the overall "Moderate Buy" rating with an average price target of $297.27. The company's shares are trading near their 52-week low, reflecting recent weakness. While McDonald's exceeded EPS expectations in its latest quarter, revenue fell short, and analysts are concerned about negative comparable sales, inflation, and the costs associated with its NEXT strategy.